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среда, 2 октября 2013 г.

Digital Publishing Should Be Mobile

These days publishers are standing at a turning point: the recently introduced new technologies have caused important changes in people’s way of reading and, consequently, in publishing industry. Today publishers have to follow mobile trends and it is no longer enough to have a pdf version of the book or magazine.
One of the best solutions for digital publishing industry is mobile apps. Applications can provide publishers with an effective way 1) to satisfy the needs of the end readers and 2) distribute the digital edition to a wider audience. Besides, mobile apps help publishers to reach smartphone and tablets users.
So, why is it so important for publishers to focus their attention on mobile users? Here are some stats data for consideration. Read more here.

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